Importance Of Paint For Real Estate Investment

Importance Of Paint For Real Estate Investment

When real estate investors look into a home, they generally consider some basic things such as the current price, after-repair-value, and renovation costs. But what a real estate investor primarily looks at is the minimum requirements for a renovation to be able to list the home on the market. If a real estate investor follows a lot of the same home value tips as agents, then they may be able to actually list their property for more than they originally intend.

Investors Will Consider Curb Appeal 


Investors will consider curb appeal, which is important if you want to attract potential buyers and generally pre-frame the way people think about the value of the home. But what happens after the potential buyers enter the home is totally different. If the interior is painted entirely like an apartment, with neutral white or beige, then it doesn’t have any real personality or give the buyer a way to imagine it personalized to their tastes (or what it could otherwise be).


Acknowledging the importance of interior paint allows the investor to create color palettes or accent walls that may give a higher perceived value of the home for buyers that are being shown the property. By following some of the recommended tips and tricks such as the ones we have in our articles, a lot of investors can increase the value of their properties and get more for it than they originally intended. It’s also important to consider lighting when thinking about photography for the interior. It would be bad to choose paint colors that are not going to show up well as accents in pictures for listings, so thinking about the future steps to selling the home when handling the paint is imperative. Also, make sure that the home is ready for staging, something as simple as carpet cleaning.


Aside from the interior of the home, restoring some of the exterior with new paint can also help improve curb appeal. In some neighborhoods, there are older homes that have red brick exteriors. Using exterior paint and sealer to do a lighter shade, something like a white or a light gray on the brick, can actually make the home look entirely new and modern. Something so cheap and easy to do can really help raise the value and improve the chances of selling the property quickly.

For more information about interior and exterior paints, you should check out this information. Raising property values are generally the top priority when investing in real estate, so it’s important to know what the best ways are to improve the chances of getting top-dollar when remodeling a home and listing it in the MLS. Get some more painting tips with us at